The Michigan Cycling Industry

Velocity USA: Hand-Built Wheels and Accessories

Bicyclists looking for high-quality, stylish wheels and accessories need to look no further – Velocity USA has what you need right here in Michigan! Velocity manufactures numerous bicycle rims at its plant located in Grand Rapids. The Wheel Department takes these rims and produces hand-built top-notch wheels that come with a variety of rims, hubs, and spokes. “I am a big fan of Velocity wheels. I have used Velocity Major Toms as my go-to cyclocross wheels for years and am currently running Ailerons on my gravel bike,” says founder of Michigan Bicycle Law, Bryan Waldman, “I even have a coat hanger on the back of my office door that was hand-made by...
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ERG! Fruit and Nut Bars: Michigan-Made Energy

Traverse City, Michigan, is home to Dennis and Katy Bean-Larson; founders of ERG! Fruit & Nut Bars. Dennis is a long-time Michigan bicyclist who understood the need for good old-fashioned nutrition without unnatural additives or preservatives. In 2011, Dennis had this in mind when he grabbed a blender and a few yummy ingredients, not realizing that in just a few years that moment of inspiration would turn into a successful line of nationally distributed, wholesome energy bars. The ERG! Journey After a few experiments with the blender (and a few messes to clean up), Dennis shared his energy bars with friends, who gave very positive feedback and suggested he “should make...
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Detroit Bikes: Driving American-Made Impact on Two Wheels

Cycling does so much more for us than many realize; it promotes healthy living habits, creates a connected community of enthusiasts, and it’s a fun way to explore the world. However, its role in our society – both in culture and the economy – goes well beyond those immediate benefits. One company that understands the large-scale benefits of cycling is Detroit Bikes; an American-made bike manufacturer and retailer that is continuing Detroit’s innovative history of putting the world on wheels. A Two-Wheeled Approach to Positive Impact Cycling has a multifaceted impact on the world. Not only do individuals experience the physical and emotional benefits, but by putting more people on bikes...
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Wonder Goods: Designing Wonderful Goods for Active Michiganders

Friendship is powerful, and friends Nick Stygstra and Aaron Schaafsma have used theirs to build a Michigan-based company from the ground up. Created through connection and many cups of coffee, Wonder Goods designs and crafts high-quality bags and bike accessories that support an active lifestyle. Their popular handlebar bags are the perfect accessory for cyclists, in addition to an array of other cyclist accessory options! What Makes Wonder Goods’ Bike Accessories Wonderful? Based in Grand Rapids, Wonder Goods offers a variety of products including handlebar bags, snack bags, fanny packs, apparel, and bike accessories. Made from quality materials, we at Michigan Bicycle Law especially love that these products are durable enough...
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